How Jake Paul’s Brand Used Gamification for New Product Launch

When Jake Paul’s men’s deodorant brand, GetW, announced a bold new Chainsaw variant — a cheeky nod to rival AXE — they knew they had to launch it with the same swagger Jake brings to the ring. Instead of another flashy ad or influencer post, the GetW team wanted something that fans could play, share, […]

5 Genius Christmas Gamification Ideas: Boost Sales Now

Summary The Christmas holiday season is the most competitive time for marketers, with traditional methods struggling to cut through the noise. Playzo, a no-code gamification platform, offers an engaging solution. Brands use Playzo’s customizable interactive games to replace intrusive pop-ups, instantly capture attention, and drive sales. Playzo campaigns see 10x higher engagement, averaging over 2 […]

How to Successfully use Gamification to Boosts App Retention

Summary App user retention is one of the biggest challenges for brands, with most users dropping off after their first session. Gamification has proven to dramatically reverse this trend by creating engaging, reward-driven experiences that keep users coming back. In this article, we explore four powerful case studies—Shopee, Supertails, Foxtales, and Temu—that show how gamified […]

Playzo vs Plotline— Which Tool is Better for App Retention

In-app retention isn’t just a colourful banner or tooltip—it’s about building a habit loop that keeps users coming back long after the first install. Below, we pit Playzo, the gamification powerhouse trusted by 300+ brands, against Plotline, the no-code in-app experience builder recently backed by Elevation Capital. Which delivers sustained stickiness? Dive in. TL;DR—At a […]

Gamification in App Secrets: How to Achieve 150% Higher Conversions Fast

The Harsh Truth: 98% Don’t Convert You spent months building your app or website. You finally get traffic—but 98% of those visitors vanish without buying anything. Worse, of the few who do download your app, 60% never open it again after the first use. In this blog, we will look at a powerful & fun […]